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	<title>Marketing Performance, LLC &#187; Social Media</title>
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	<link>http://blog.marketingperformance.net</link>
	<description>Smart Engaging Advertising</description>
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		<title>The myth of the great ad</title>
		<link>http://blog.marketingperformance.net/2009/11/15/the-myth-of-the-great-ad/</link>
		<comments>http://blog.marketingperformance.net/2009/11/15/the-myth-of-the-great-ad/#comments</comments>
		<pubDate>Sun, 15 Nov 2009 22:47:16 +0000</pubDate>
		<dc:creator>Robert</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Creativity]]></category>
		<category><![CDATA[Great Ideas]]></category>
		<category><![CDATA[Highly Recommended]]></category>
		<category><![CDATA[New Ideas]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[business barriers]]></category>
		<category><![CDATA[customer loyalty]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[social media marketing]]></category>
		<category><![CDATA[social networking]]></category>

		<guid isPermaLink="false">http://blog.marketingperformance.net/?p=715</guid>
		<description><![CDATA[ It doesn’t matter how good you are with nouns or verbs when the core message is boring.  There is no good way to tell a bad story.  And ultimately, it’s the core message of your campaign that determines the success of your advertising.]]></description>
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		<slash:comments>0</slash:comments>
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		<title>A quick word about the competitive environment</title>
		<link>http://blog.marketingperformance.net/2009/10/12/a-quick-word-about-the-competitive-environment/</link>
		<comments>http://blog.marketingperformance.net/2009/10/12/a-quick-word-about-the-competitive-environment/#comments</comments>
		<pubDate>Mon, 12 Oct 2009 17:26:46 +0000</pubDate>
		<dc:creator>Robert</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Creativity]]></category>
		<category><![CDATA[Great Ideas]]></category>
		<category><![CDATA[Highly Recommended]]></category>
		<category><![CDATA[New Ideas]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Traditional Media]]></category>
		<category><![CDATA[Trends]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[advertising failures]]></category>
		<category><![CDATA[competition]]></category>
		<category><![CDATA[competitive environment]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[sales]]></category>
		<category><![CDATA[selling]]></category>

		<guid isPermaLink="false">http://blog.marketingperformance.net/?p=668</guid>
		<description><![CDATA[&#8220;Rainy days and Mondays always get me down&#8221;&#8211; or at least they did Karen Carpenter as I grew up hearing her sing the song.    Today is Monday and it&#8217;s pouring rain.  I&#8217;m actually writing this blog article to waylay my having to go out and get wet delivering some printing jobs to clients.  In [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Online Business Marketing Success</title>
		<link>http://blog.marketingperformance.net/2009/09/23/four-things-you-must-do-for-online-business-success/</link>
		<comments>http://blog.marketingperformance.net/2009/09/23/four-things-you-must-do-for-online-business-success/#comments</comments>
		<pubDate>Wed, 23 Sep 2009 23:03:39 +0000</pubDate>
		<dc:creator>Robert</dc:creator>
				<category><![CDATA[Great Ideas]]></category>
		<category><![CDATA[Search Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[article submission]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[marketing plan]]></category>
		<category><![CDATA[SEM programs]]></category>

		<guid isPermaLink="false">http://blog.marketingperformance.net/?p=642</guid>
		<description><![CDATA[Starting a business online can be one of the easiest things you can do. It doesn&#8217;t take much money, and with all of the free software available, it is very easy to automate every aspect of your business. Start here with our Marketing Grader this free marketing quiz will assist your organization to get on [...]]]></description>
		<wfw:commentRss>http://blog.marketingperformance.net/2009/09/23/four-things-you-must-do-for-online-business-success/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How is your marketing performance?</title>
		<link>http://blog.marketingperformance.net/2009/09/02/how-is-your-marketing-performance/</link>
		<comments>http://blog.marketingperformance.net/2009/09/02/how-is-your-marketing-performance/#comments</comments>
		<pubDate>Wed, 02 Sep 2009 11:17:24 +0000</pubDate>
		<dc:creator>Robert</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Creativity]]></category>
		<category><![CDATA[Great Ideas]]></category>
		<category><![CDATA[Highly Recommended]]></category>
		<category><![CDATA[New Ideas]]></category>
		<category><![CDATA[Research]]></category>
		<category><![CDATA[Search Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Traditional Media]]></category>
		<category><![CDATA[Trends]]></category>
		<category><![CDATA[email marketing]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[relationship marketing]]></category>
		<category><![CDATA[tradition]]></category>

		<guid isPermaLink="false">http://blog.marketingperformance.net/?p=601</guid>
		<description><![CDATA[What do you know about your product, company or brand?  Our FREE marketing performance test is 12 questions that measure 7 key areas of your marketing performance.   In just about 15 clicks you can have a thoughtful and measured review of how you're really doing!  Start here.]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How innovative is your media plan?</title>
		<link>http://blog.marketingperformance.net/2009/08/31/how-innovative-is-your-media-plan/</link>
		<comments>http://blog.marketingperformance.net/2009/08/31/how-innovative-is-your-media-plan/#comments</comments>
		<pubDate>Mon, 31 Aug 2009 14:08:54 +0000</pubDate>
		<dc:creator>Robert</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Creativity]]></category>
		<category><![CDATA[Great Ideas]]></category>
		<category><![CDATA[Highly Recommended]]></category>
		<category><![CDATA[New Ideas]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Traditional Media]]></category>
		<category><![CDATA[Trends]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[engagement]]></category>
		<category><![CDATA[media planning]]></category>
		<category><![CDATA[social marketing]]></category>

		<guid isPermaLink="false">http://blog.marketingperformance.net/?p=598</guid>
		<description><![CDATA[Effectiveness will result only where the plan is seamless, believable, personalized, and authentic.  There are those engagement words again--- personalized and authentic.  Media planning innovation and technological innovation are fast becoming one and the same.]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>So much to accomplish!</title>
		<link>http://blog.marketingperformance.net/2009/08/20/so-much-to-accomplish/</link>
		<comments>http://blog.marketingperformance.net/2009/08/20/so-much-to-accomplish/#comments</comments>
		<pubDate>Thu, 20 Aug 2009 15:29:15 +0000</pubDate>
		<dc:creator>Robert</dc:creator>
				<category><![CDATA[About Us]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Creativity]]></category>
		<category><![CDATA[Great Ideas]]></category>
		<category><![CDATA[Highly Recommended]]></category>
		<category><![CDATA[Search Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Traditional Media]]></category>
		<category><![CDATA[Trends]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[business barriers]]></category>
		<category><![CDATA[business gains]]></category>
		<category><![CDATA[Catapult Effect]]></category>
		<category><![CDATA[change your business]]></category>
		<category><![CDATA[crisis in business]]></category>

		<guid isPermaLink="false">http://blog.marketingperformance.net/?p=571</guid>
		<description><![CDATA[There is so much to accomplish! Our world changes so rapidly and every day seems to bring a new challenge or crisis for a business that is not keeping pace.  "The Catapult Effect" is about new effectiveness in new ways in a very quick time.]]></description>
		<wfw:commentRss>http://blog.marketingperformance.net/2009/08/20/so-much-to-accomplish/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>“One”derful is wonderful!</title>
		<link>http://blog.marketingperformance.net/2009/08/17/%e2%80%9cone%e2%80%9dderful-is-wonderful/</link>
		<comments>http://blog.marketingperformance.net/2009/08/17/%e2%80%9cone%e2%80%9dderful-is-wonderful/#comments</comments>
		<pubDate>Mon, 17 Aug 2009 14:55:19 +0000</pubDate>
		<dc:creator>Robert</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Creativity]]></category>
		<category><![CDATA[Great Ideas]]></category>
		<category><![CDATA[Highly Recommended]]></category>
		<category><![CDATA[Search Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Traditional Media]]></category>
		<category><![CDATA[Trends]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[engagment]]></category>
		<category><![CDATA[sales]]></category>
		<category><![CDATA[social marketing]]></category>
		<category><![CDATA[social media marketing]]></category>

		<guid isPermaLink="false">http://blog.marketingperformance.net/?p=568</guid>
		<description><![CDATA[Social media = engaging with your customer = “one”derful! So whether it’s a city of emerald green or a road of yellow brick, or just selling more and exceeding your customers expectations—make it wonderful!]]></description>
		<wfw:commentRss>http://blog.marketingperformance.net/2009/08/17/%e2%80%9cone%e2%80%9dderful-is-wonderful/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Value and Differentiation Mean More</title>
		<link>http://blog.marketingperformance.net/2009/08/12/value-and-differentiation-mean-more/</link>
		<comments>http://blog.marketingperformance.net/2009/08/12/value-and-differentiation-mean-more/#comments</comments>
		<pubDate>Wed, 12 Aug 2009 10:56:13 +0000</pubDate>
		<dc:creator>Robert</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Creativity]]></category>
		<category><![CDATA[Great Ideas]]></category>
		<category><![CDATA[Highly Recommended]]></category>
		<category><![CDATA[New Ideas]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Traditional Media]]></category>
		<category><![CDATA[Trends]]></category>
		<category><![CDATA[customer loyalty]]></category>
		<category><![CDATA[differentiation]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[relationship marketing]]></category>
		<category><![CDATA[sales and marketing]]></category>
		<category><![CDATA[value]]></category>

		<guid isPermaLink="false">http://blog.marketingperformance.net/?p=565</guid>
		<description><![CDATA[Management guru Peter Drucker wisely noted, “satisfaction, quality and service is not what you put into it. It's what the customer gets out of it.”  As business owners find their way to the new consumer in the new marketplace,  no one would even begin to call it easy out there as organizations struggle to stay afloat with tighter credit, excess inventory, and often more salespeople on the floor than customers, accompanied by a distinct lack of service and deliveries that are late, misaddressed, or forgotten.]]></description>
		<wfw:commentRss>http://blog.marketingperformance.net/2009/08/12/value-and-differentiation-mean-more/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>What is one thing you can do today?</title>
		<link>http://blog.marketingperformance.net/2009/08/10/one-thing-you-can-do-today/</link>
		<comments>http://blog.marketingperformance.net/2009/08/10/one-thing-you-can-do-today/#comments</comments>
		<pubDate>Mon, 10 Aug 2009 14:36:41 +0000</pubDate>
		<dc:creator>Robert</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Creativity]]></category>
		<category><![CDATA[Great Ideas]]></category>
		<category><![CDATA[Highly Recommended]]></category>
		<category><![CDATA[New Ideas]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Traditional Media]]></category>
		<category><![CDATA[Trends]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[business barriers]]></category>
		<category><![CDATA[business gains]]></category>
		<category><![CDATA[change your business]]></category>
		<category><![CDATA[do it today]]></category>
		<category><![CDATA[response]]></category>
		<category><![CDATA[the Catapult Effect]]></category>

		<guid isPermaLink="false">http://blog.marketingperformance.net/?p=556</guid>
		<description><![CDATA[Everyday, business emergencies, crises and disasters suddenly liberate organizations from the restraints of the institutionalized barriers to performance improvement. These events evoke powerful and dramatic responses that cannot be matched by any of the structured programs and technologies a company may currently use.]]></description>
		<wfw:commentRss>http://blog.marketingperformance.net/2009/08/10/one-thing-you-can-do-today/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Newspapers still motivate consumers to take action</title>
		<link>http://blog.marketingperformance.net/2009/08/10/newspapers-still-motivate-consumers-to-take-action/</link>
		<comments>http://blog.marketingperformance.net/2009/08/10/newspapers-still-motivate-consumers-to-take-action/#comments</comments>
		<pubDate>Mon, 10 Aug 2009 14:23:42 +0000</pubDate>
		<dc:creator>Robert</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Great Ideas]]></category>
		<category><![CDATA[Highly Recommended]]></category>
		<category><![CDATA[Research Links]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Traditional Media]]></category>
		<category><![CDATA[american consumer insights]]></category>
		<category><![CDATA[coupon clipping]]></category>
		<category><![CDATA[motivating consumers]]></category>
		<category><![CDATA[newspaper advertising]]></category>

		<guid isPermaLink="false">http://blog.marketingperformance.net/?p=549</guid>
		<description><![CDATA[Preliminary data also reveals that other media trailed well behind newspapers as the primary medium for checking advertising.]]></description>
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		<slash:comments>0</slash:comments>
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