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	<title>Marketing Performance, LLC &#187; ebook</title>
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		<title>Using Crisis to Create Success!</title>
		<link>http://blog.marketingperformance.net/2009/09/30/using-crisis-to-create-success/</link>
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		<pubDate>Wed, 30 Sep 2009 11:45:10 +0000</pubDate>
		<dc:creator>Robert</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Creativity]]></category>
		<category><![CDATA[Great Ideas]]></category>
		<category><![CDATA[Highly Recommended]]></category>
		<category><![CDATA[New Ideas]]></category>
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		<description><![CDATA[Everyday, business emergencies, crises, and disasters suddenly liberate organizations from the restraints of the institutionalized barriers to performance improvement. These events evoke powerful and dramatic responses that cannot be matched by any of the structured programs and technologies a company may currently use. They can be large or small.]]></description>
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		<title>The Catapult Effect</title>
		<link>http://blog.marketingperformance.net/2009/08/04/the-catapult-effect/</link>
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		<pubDate>Tue, 04 Aug 2009 15:09:40 +0000</pubDate>
		<dc:creator>Robert</dc:creator>
				<category><![CDATA[About Us]]></category>
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		<description><![CDATA[NEW! We are pleased to announce the long awaited release of our new book! Robert L. Butt has been writing feverishly on his ebook &#8220;The Catapult Effect &#8211; Using Short Term Crisis To Catapult Long Term Success&#8221;. We have created a Kindle, Ipod, Iphone readable version of this book and offering it exclusively on Amazon.com [...]]]></description>
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