What’s a good long term strategy for IM?

http://blackhatworld.com/blackhat-seo/blackhat-lounge/600245-whats-good-long-term-strategy-im.html

Five must-have skills for a career in PR

http://careers.theguardian.com/pr-five-must-have-skills

5 Ways to Create a Nonprofit Press Release that Gets Results

http://fundraising123.org/article/5-ways-create-nonprofit-press-release-gets-results

6 ways to use the new PR and social media measurement standards

http://ragan.com/Main/Articles/47175.aspx

Three Deadly Reasons Most Websites Fail

http://marketingprofs.com/articles/2013/11495/three-deadly-reasons-most-websites-fail