PR Essays: Frank PR – The rules of reaction

http://brandrepublic.com/promotional_feature/1153578/PR-Essays-Frank-PR—rules-reaction?DCMP=ILC-SEARCH

‘Quarterly reporting is the enemy of brand building’

http://marketingweek.co.uk/news/quarterly-reporting-is-the-enemy-of-brand-building/4004226.article

With Jetsetter Now, competition quickly heats up for last minute hotel book

http://tnooz.com/2012/10/10/mobile/with-jetsetter-now-competition-quickly-heats-up-for-last-minute-hotel-bookings

5 Common Online Reputation Management Mistakes

http://socialmediatoday.com/karen-cabochan/883651/5-common-online-reputation-management-mistakes

Marketing to a customer segment of one

http://dmnews.com/marketing-to-a-customer-segment-of-one/article/262747?spMailingID=4909209&spJobID=55069693&DCMP=EMC-DMN_iMktingNewsDaily&spReportId=NTUwNjk2OTMS1&spUserID=MjI1NDQ1Nzc4OQS2